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Beckon Beckon
  • Product
    • Connect
    • Data
    • Analytics
    • Answers
    • Dashboard
    • Scorecard
    • Calendar
  • Solutions
    • Problems solved
      • Agile Campaign Optimization
      • Marketing Performance Reporting
      • Self-Serve Reporting and Analytics
      • Media Performance Analysis
      • Omnichannel Performance Data Hub
      • Master Data Management for Marketing
    • By role
      • Marketing Leaders
      • Campaign Managers
      • Marketing Analysts
      • Marketing Operations
      • Agencies
    • By industry
      • CPG
      • Consumer Electronics
      • Financial Services
      • Retail and Apparel
      • Media and Entertainment
      • Travel and Hospitality
  • Prime
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Freedom within a Framework at Campbell Soup Company

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  • February 1, 2019

Q&A: Mozilla’s path to an agile, data-driven organization

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  • February 1, 2019

Campbell Soup Company: Freedom Within a Framework

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  • February 1, 2019

7 Steps to Agile Marketing

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  • February 1, 2019

Finally, marketing has its true north

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  • February 1, 2019

The Mandate For Agile Measurement

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  • January 31, 2019

A Case Study in Agile Marketing

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  • January 31, 2019

Agile Marketing Measurement

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  • January 31, 2019

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Beckon, The Source of Truth for Marketing™, is the trusted data management, reporting, and analytics platform global brands depend on to make effective decisions. The only solution purpose-built for marketing, Beckon provides automated data management, total visibility into cross-channel performance, omnichannel analytics, real-time dashboards and scorecards, and marketing KPIs right out of the box for fast time to value. Beckon is for marketers who want to unlock their data, see what’s working across it all, spend wisely, maximize ROI, and show marketing’s impact on the business.

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